MS In Business Administration


The faculty of management sciences offers MS in business administration (MSBA) is a 2-year degree program. This program consists of four semesters. The program has been designed for students who intend to serve the industry at senior management positions or pursue their professional careers as teaching faculty members in an educational institution. The Best University in Multan provides opportunities to learn special business techniques required to excel in the challenging and rapidly changing world environment. The candidates will have an option to select any one of the areas of specialization, including Marketing, Management, Finance, and Human Resource Management. The Students will have the option to opt for a thesis or take two courses in lieu of a thesis as part of degree completion.

Program Educational Objectives (PEOs)


To prepare students to become effective professionals by teaching them how to solve real-world problems.


To inculcate scholarly and philosophical thinking among the students.


To offer an opportunity to get a higher degree in business education.


To acquire an ability to operate in a complex and dynamic organizational environment.


To undertake, plan, organize and implement a research project to solve practical issues.


To develop ethical values and a forward-looking approach.


To have command over research techniques and analytical capability of data analysis.

Programs Learning Outcomes (PLOs)


Apply conceptual and practical knowledge to make decisions to solve decision-business problems, both individually and collectively.


Identify research problems, formulate hypotheses, review research literature and use statistical techniques for forecasting.


Create, select and apply appropriate techniques, resources and work with multidisciplinary teams.


Having the capacity to analyze a problem, formulate and use the appropriate managerial skills for obtaining its solution.


Identify and propagate moral, ethical, and cultural issues and apply them in organizational goal settings.


Having the capability to prepare a business plan, formulate business strategies, and execute them successfully


To prove himself as a charismatic leader to transform the organization and change the look of the organization.


Having the capability to mobilize resources, allocate them effectively, and use them for maximizing profitability.

Eligibility Criteria

16 years of education in the relevant disciplines with minimum 2nd Division (with a minimum of 130 credit hours in Bachelors and 60 credit hours in the Master Program in the relevant field) from any HEC recognized institution/University.

Minimum 50 marks in ISP Admit Test or in NTS GAT Test in relevant category (CAT-A)


Career prospects

The career prospects of these students are wide. Some of them are as under:

Both public and private sector organizations in the world offer career opportunities for MSBA.

MSBA degree is equivalent to an M.Phil. degree of other disciplines. However, it makes this degree distinct from other disciplines in the sense that it is a professional degree and it has more value than other M.Phil. degrees. This is the reason that MS BA students are given preference in teaching business education and top positions in business organizations.

An MSBA degree not only offers better job prospects, but it also earns higher wages as compared to other fields. It is the preferred qualification for a managerial position, which is traditionally a high-paying job.


Scheme of Study MS in Business Administration Program

Total Credit Hours = 33

Strategic Management Strategic Marketing Strategic Issues of HRM
Strategic Finance Advance Research Methods Project Management/Advance
Managerial Economics Quantitative Techniques Advance Corporate Finance
International Financial Management Retail Management Global and International Marketing
Training and Development International HR Management Dissertation/Research Work/Internship
Security Analysis and Financial Derivatives Financial Risk Modeling Managing Product and Services Innovation
Integrated Marketing Bargaining and Negotiation Talent Acquisition Strategies