Department of Business Administration

Department of Business Administration is a pioneer and one of the most important Departments of the Institute of Southern Punjab (ISP). The Department of Business Administration started working in 2010, soon after ISP got degree-awarding status. Since their inception, the Best University in Multan opted innovative approach of imparting outcome-based business education with a close liaison of academia and industry. The Department has launched a variety of programs, including BBA (Hons), BBA (2.5), BBA 2 years, MBA 3.5 years, MBA Executive, MBA Non-business education after 16 years, MS Business Administration, and MBA 1.5 years.

The major focus is to develop quantitative analytical techniques and market-based knowledge, which enable them to prove valuable human capital for the industry and good citizens for the society. During the course of study, the students are provided a variety of training programs, counseling, and experience of the ever-changing corporate world.

Technology is a major tool of imparting business education, and students make bout to be acquainted not only with technology but also with have the capability to use it efficiently. Another focus area is to build communication skills and research aptitude among students through research assignments and presentations, besides sending them to public and private organizations to carry out 9-weeks internships after completing their course work for developing confidence and know-how to cope with existing and future challenges. Moreover, a spirit of entrepreneurship is created among the students so that they may be able to take self-initiative and start their own businesses rather than seeking employment. This is the result of outcome-based business education that currently thousands of the graduates of the Best University in Multan are not only serving in banking and industrial sectors of Pakistan but also working in Multinational companies abroad.

Vision Statement

To be a leading Business Department widely recognized for its superior technology-driven and market-oriented academic programs that spur innovation and value creation. This vision is aligned with the vision of ISP to make quality education affordable and accessible to all having passion for it.